Best Buy Case Study RuleMap: Best Buy 2007 Secret Website Pricing Rules

This RuleMap™ was demonstrated at October Rules Fest 2008 in Dallas, TX. These are examples of the types of strategy rules and business rules that may have led to the pricing mistakes in the case study (keywords: Toshiba laptop, Best Buy, secret website, Hartford Courant).  This example is designed to show the elements of the strategy rules, such as mission, values, principles, etc., and the corresponding business rules.  Instead of showing a blank template, this example uses sample data from the Best Buy case that received a lot of publicity in 2007.